Do you know why you should motivate your employees?

Do you know why you should motivate your employees?

Employee motivation may be a term that you hear often in business articles and case studies. You may think that companies who constantly need to motivate their workers may be underperforming or have interpersonal issues that need to be figured out, but this could not be further from the truth. Employee motivation should be executed to encourage workers to perform rather than as a mediation effort. If you’re wondering why you should start praising and promoting your workers, look at these three reasons it’s important for a successful business.

3 Reasons to Motivate Your Employees

  1. Increase Worker Self-Esteem

Having confident employees is essential to running a successful business. While some hires hit the ground running and can stand on their own, others who possess your desired skills may need more help. By focusing on these individuals, you will build their confidence through attention, approval and appreciation.  Building your team’s self-esteem will help to increase their skills and abilities at work.

  1. Customer Service

This may seem obvious, but the level of satisfaction your employees feel at work will directly influence customers. Studies have shown that customers will feel valued and appreciated if employees at a business feel the same way. By providing positive and constructive feedback, you are empowering employees to work and be their best, and your business’ customers will reap the benefits.

  1. Positive Morale in the Workplace

Along with wanting your customers to be happy with your business, you should want your employees to be happy with your company. Productivity tends to fall when workers are forcing themselves to get through the day and are watching the clock, waiting for their shift to end. Remind workers that what they are doing is important and you appreciate them working at your business.

Motivating employees is something that should be taken seriously and executed properly. The benefits of happy and productive employees spread from the workplace right down to your customers. How have you successfully motivated your employees? We’d love to hear about your experiences and successful tips.

Photo Credit: Pixabay


Inproma is a full-service incentive and promotional agency with more than fifteen years of experience servicing Fortune 500 firms.  Inproma collaborates with their clients to implement seamless programs used to incentivize, recognize and reward employees using brand name or branded products.   These programs increase employee performance and morale in the workplace. To learn more contact us today at